Guided tutorial

How to automate open house follow-up.

Capture every open-house visitor on a digital sign-in, then let an automation text them the moment they walk out — no business cards, no leads lost in a notebook.

6 min read 5 steps Intermediate Tested on current Jtek
Watch · 10 min Open house follow-up — full walkthrough Read the steps
01
Step 1

Build a digital open-house sign-in.

Open Sites and switch to the Forms tab, then build a simple sign-in from scratch: First Name, Last Name, Phone, Email, and a quick "Are you working with a Realtor?" question. Keep it short so visitors fill it out in seconds on a tablet at the door — and every submission lands as a new contact in your CRM.

app.jtek.pro/sites/forms
Welcome — please sign in
123 Maple Ave · Open House
First Name
Jordan
Last Name
Avery
Phone
(714) 555-0188
Email
you@email.com
Working with a Realtor?
NoYes
Sign in
02
Step 2

Start a workflow when someone signs in.

Head to Automation and create a new workflow. Set the trigger to Form Submitted and point it at your open-house form. Now every visitor who signs in drops straight into this automation — no exporting a sheet, no manual entry the next morning.

Automation · Workflow Builder
Trigger
Form Submitted
Form is · Open House — 123 Maple Ave
03
Step 3

Text them the moment they leave.

Add an SMS action as the first step. Use merge fields so each text feels personal — {{contact.first_name}} pulls their name automatically. A quick "thanks for stopping by" within minutes of them walking out is what turns a casual looker into a real conversation.

Today · 2:41 PM
Hi {{contact.first_name}}, thanks for stopping by 123 Maple Ave today! I'm Jesse — happy to answer any questions or pull comps for the area. What did you think of the place?
Delivered
04
Step 4

Stack timed follow-ups.

Add a Wait step after your text, then chain more messages behind it — space them out however you like so each one lands with a short, useful note. This keeps you top-of-mind without being pushy, and the whole sequence runs on its own while you're hosting your next showing.

SMS · Thanks for stopping by
Immediately
Wait · 2 hours
Then continue
SMS · "Want the full listing details?"
After the wait
Wait · Your call
Then continue
SMS · "Lined up a few similar homes"
Later in the sequence
05
Step 5

Skip the clipboard with a QR code.

Generate a QR code that opens your sign-in form, then print it on your open-house flyer or yard sign. Visitors scan it with their phone and self-register — so you capture leads even during the rush when you can't get to the tablet. Same form, same workflow, zero friction.

Scan to sign in
Self-service sign-in
Point a phone camera at the code and the form opens instantly — no app, no typing a URL. Drop it on flyers, riders, and your "Open House" sign.
jtek.pro/maple-ave

Want help wiring up your first open-house automation?

Send us the address and your form link in chat — we'll help you build the sign-in, the workflow, and the QR code so it's ready before your next showing.