CRM
Is Follow Up Boss Worth $100 a Month? A Quick Test
The short answer
Follow Up Boss is worth about $100 a month if you run a team or depend on the lead sources it connects to. For most solo agents it is not. The Grow plan lists at $69 per user, and adding the dialer makes it $108. If your brokerage already hands you a working CRM, or a flat-priced one around $60 a month covers your texting, calling and follow-up, you are paying for team features you may never open.
You are three months into the year, your brokerage gives you a CRM for free, and a teammate swears by Follow Up Boss. The question is simple: does the $100 buy something the free one lacks? Here is the quick test, in three parts.
What the $100 actually buys
Follow Up Boss lists Grow at $69 per user per month, or about $58 on annual billing. The dialer is a $39 per user add-on. A solo agent who wants to call from inside the CRM lands at $108 a month, which is $1,296 a year. Our full Follow Up Boss review breaks down all three plans.
The quick test
Stay on the free CRM
When it covers your texts, calls and reminders, you can export every contact and note if you leave, and no tech fee is hiding behind it. Free only counts if it is actually free.
Pay for Follow Up Boss
When you run a team that needs lead routing and reporting, or most of your leads come from sources it connects to. That is a real strength, and it is where the extra money earns its keep.
Pick a flat-priced CRM
When you are solo or a small team, want a database that follows you between brokerages, and would rather not pay per seat or per add-on. Jtek is $60 a month flat for the whole account.
Jtek puts texting, built-in calling, email, scheduling and automation in one account for $60/month flat. Try it free for 14 days, cancel anytime.
Where Follow Up Boss wins
Be honest about the other side. Follow Up Boss is built around lead sources and teams, and it shows. If most of your business comes from paid portal leads and you want them routed and tracked automatically, it is a stronger fit than Jtek, which does not sync Zillow or Realtor.com leads. Our Follow Up Boss alternative guide covers where each one fits.
Where a flat price fits
For a solo agent, the daily work is a short list: text a new lead, call them, send an email, book the showing, remember the follow-up. Jtek does all of that in one inbox, with unlimited users on the same $60/month. One timing note: automated and bulk texting goes live after carrier A2P approval, which takes 1 to 5 days. See affordable real estate CRMs for more options, or Jtek pricing for the full list of what is included.
Before you pay anyone $100, spend one week using the free CRM on purpose. If it stalls on a real task, you have your answer.